Cocaine

Cocaine is the lead single from pop duo Indigo Peak's sixth studio album 'Never Really Gone'. It was their first single release since 2011's 'Love Is Violence' and was officially released on January 1st 2021.

Background
Following a decade long hiatus rumours began to circulate in late 2020 that Indigo Peak had been preparing tracks for a new studio album. These rumours proved correct when in November of that year the duo announced their musical comeback via an interview with Music Week. 'Cocaine' made its radio debut on December 1st 2020 to much fanfare and critical acclaim. Indigo Peak released the artwork for the single via their official newsletter on December 7th 2020 also announcing that online exclusive formats of the single would include a bonus track 'Stockwell', and the '1986 Mix' of 'Cocaine'.

In support of the single, the duo announced a one off gig at London's Clapham Grand, 'Intimate and Live'. Due to tier three restrictions coming into place in London just days before the show was set to take place, the gig was moved to a livestream only event and ticket sales were refunded.

In addition to the digital release, Indigo Peak announced online exclusive formats; a CD single and 7" vinyl available for purchase exclusively on the duos official website.

On December 23rd 2020, Indigo Peak uploaded the 1986 Mix to streaming platforms with alternative artwork inspired by The Human Leagues 1981 album 'Dare'. The remix also included a sample of 'Human', a 1986 hit for The Human League.

Music Video
The music video for 'Cocaine', was filmed in South London over a period of three days on December 2nd-4th 2020. The clip was directed by American director Spike Jonze, a long-time collaborator of the band. Due to nationwide restrictions as a result of the ongoing COVID-19 pandemic, crew numbers were lean. The video made its YouTube debut on December 14th 2020 and was well received by critics. Shot entirely in black and white and on location in the London borough of Stockwell, the video features the brothers performing the track as they wander the almost deserted London streets. Brief cameos are made by Jack Stevens, Emily Henning and Justyce.

Digital
01. Cocaine (Radio Edit)

CD Single
01. Cocaine (Radio Edit) 02. Stockwell 03. Cocaine (1986 Mix)

7" Vinyl
01. Cocaine (Radio Edit) 02. Stockwell 03. Cocaine (1986 Mix)

1986 Mix Digital
01. Cocaine (1986 Mix)

Critical Reception
Both the original and 1986 mixes were well received by critics. Greg James of BBC Radio One said "If it were any fresher, you'd have to slap it." Nora Dominick of Buzzfeed, in her review of the track said "This is proper lit bae boots the house down for your nerve yoooo."

Chart Performance
'Cocaine' debuted at number one with sales of 106,226 marking the duo's first number one single since 2009's 'Fire! Scream!'/'Pornographic'. The track fell to number two the following week with additional sales of 89,165 earning it a Silver certification.